Global consumer spending on media content and technology is forecast to grow 3.7% in 2026, up from 2.8% in 2025, as the ...
Australia’s advertising market, as measured by media agency bookings, fell by 5.2% in March against a federal election ...
Market research startup Ideally is helping creative agencies reduce time wasted looking through data, and instead, cutting ...
Social media platform Reddit’s revenue from advertising jumped 74% to $663 million in the March quarter. Reddit said the ...
The liquidator of Cosmopolitan Australia publisher KK Press has identified 30 unsecured creditors claiming they are owed a ...
Companies that integrate AI with human marketers are three times more likely to achieve measurable ROI than those that do not ...
Independent creative agency R/GA is releasing R/GA By Design: Revolutionizing Film, the Internet, Social and Beyond, a book ...
Dettol has retained the top position in Reader's Digest's 27th annual Trusted Brands survey, followed by Panadol and Toyota, ...
The completion of the broadcast radio sale is part of Nine’s broader portfolio optimisation, including the acquisition of ...
Omnicom has already executed hands off media buys for several clients using the global advertising agency’s AI agent ...
Most agencies in Australia have added AI search or GEO to their services pages over the past six months. I don't think most ...
The most effective advertising, as judged by Australians this year, broke patterns rather than reinforced them, according to ...