TL;DR: Dell's Alienware has launched a custom Alienware Area-51 Kit made from authentic LEGO bricks, available in over 50 countries via the Alienware Arena Marketplace. Users can redeem ARP rewards ...

Forget virtual worlds for a second, because Alienware is bringing its legendary Area-51 desktop to your desk in a brand new, tangible form! In a move that's sure to excite PC gaming aficionados and ...

Alienware kicks off their second round of preliminaries at Funan in Singapore this weekend. With the first preliminary ending just last week at the National University of Singapore (NUS), this week's ...

If the (hang on, let me count) 16 different Lego sets in my office alone are any indication, then PC gamers and Lego fans have a big overlap in the middle of their Venn diagram. Alienware knows this, ...

Alienware has added a tiny NUC-sized PC to its roster and is selling it to its app users for 9,999 ARP (Alienware Reward Points). However, the new Alienware Area-51 Brick Kit is not a functioning PC; ...

Yesterday marked the launch of the Linksys For the Win: Heroes of Newerth Launch Tournament. Much as the HoN World Cup, another online gaming tournament that kicks off the newly released game. "We’re ...

To promote its Alienware series of gaming notebooks and peripherals, Dell Singapore created its first gaming league that roped in participants from around the region. Dell acquired the Alienware brand ...